You log into a web portal, choose your own music selections, be it individually, or by genre, or even by release date (say you wanted to stay up-to-date on the newest alternative music released between October 1 2006 and October 25th 2006). You then choose the advertising that's relevent to you: Shoppers Drug Mart, Ikea, Nissan, Loblaws, etc. You submit your selections and pop into your car.
2 things could happen now, you plug your EVDO phone into your radio, or you've managed to snag one of the new IP radios that have just come onto the market, with their own wireless broadband internet connectivity. You enjoy personalized, streaming music for your commute to work.
Imagine. A partnership with an EVDO/wireless broadband carrier, a content provider like iTunes or Pandora, an advertising partner like Google, for personal commercials. 2 streams of revenue, from subscribers and from advertisers... why isn't anyone working on a service like this? Highspeed wireless is rolling out quickly. Bandwidth pricing is dropping faster than temperatures in Ontario.
Disruptive services are all the rage now. This one would be a smash!
A girl can dare to dream.